The Southeastern Conference and ESPN are teaming up to launch the “SEC on ESPN” line of sports apparel.
The new line will offer men’s and women’s t-shirts with slogans and logos featuring all 12 schools in the SEC.
According to Chris Brush, VP of marketing for ESPN, the network was looking for ways to strengthen their relationship with America’s premier college athletic conference.
“ESPN has shown its commitment to the SEC by bringing fans high-quality SEC sports programming on the network, and so partnering with the conference to reach fans in yet another way – consumer products – was only natural,” said Brush.
“Fans love to show their pride for their favorite schools and the collection truly embodies what SEC on ESPN is all about.”
The “SEC on ESPN” will be sold exclusively at Dick’s Sporting Goods throughout SEC country and will be available online at ESPNShop.com and SECStore.com.
